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Start with why -- how great leaders inspire action | Simon Sinek | TEDxPugetSound

TEDx Talks · talk · Watch on YouTube

Management, leadership & organizationsProduct, marketing & sales

What it is

Simon Sinek's TEDx talk arguing that great leaders and companies inspire action by communicating why they do something before how or what. He uses Apple as his main example.

Why Hacker News recommends it

Recommended as a quick way to get the core of 'Start with Why' for pitches and communication, though some note small companies are not Apple.

  • 6 people recommended it
  • 7 different months
  • 0 strong recommendations
  • first 2015, last 2024

What HN commenters said

  1. “Check out this talk from Simon Sinek”

    Sinek on motivating people by starting with the why.

    kalid, 2015-12 · Recommendation · in “BetterExplained: Math Lessons That Explain Concepts”

  2. “Maybe this will help”

    Advice on leading with purpose when pitching a product.

    andy_ppp, 2017-08 · Recommendation · in “Show HN: Link.fish – Boomarking meets web-parsing with archiving”

  3. “A much faster way to understand the central message of "Start with Why" would be to watch the TEDx talk”

    Quick way to get the core message of Start with Why.

    kken, 2018-12 · Recommendation · in “Ask HN: What skills to acquire in 2019?”

  4. “It's a simple but powerful concept - one of those you should revisit on a regular basis”

    Simple but powerful concept worth revisiting regularly.

    kthejoker2, 2020-06 · Recommendation · in “A Hierarchy of Engineering Values”

  5. “Brilliant summary here of how Apple often focus on 'Why' you need something”

    Why Apple sells the reason you need something, not the product.

    ljf, 2023-08 · Recommendation · in “Reflecting on My Failure to Build a Billion-Dollar Company (2019)”

  6. “All your communication could be stronger if you flip it around and start with why”

    Communicating by leading with why.

    mosselman, 2023-12 · Recommendation · in “Show HN: Anytype – local-first, P2P knowledge management”

Excerpts from Hacker News comments, linked to the originals. Summaries and labels were written by a language model from those comments.

Topics: simon sinek, start with why, leadership, pitching, apple

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